
With a nominal gross domestic product that ranked fourth in the world in 2024, California has long been an economic powerhouse, driving innovation that shapes the way people live and work not only in the state but also across the globe. To ensure California’s continued economic prosperity and provide opportunity for its more than 39 million residents, Governor Gavin Newsom set a state goal of 70 percent postsecondary attainment by 2030.
Reaching that goal will require California to have 1,307,047 more educated adults. Set Up to Succeed: Meeting California’s Postsecondary Education Attainment Goal, created by CCA and The Campaign for College Opportunity, outlines a simultaneous and intersectional approach to improving attainment rates to meet the state goal.
The comprehensive playbook includes:
- Specific strategies to scale and implement, which build on the CCA Core Strategies and on the deep expertise of The Campaign for College Opportunity in scaling evidence-based policy transformation and maximizing statewide investments to ensure that more students access and succeed in college.
- How the state can structure funding for transformational change.
- Best practices to continue building on the state’s Cradle-to-Career Data System to monitor progress.
